November 21, 2012
Baby, Take A Ride With Me
Drive your Chevy to the Levy, and watch the stars shoot by.
The automotive industry is, alongside national television, the best indication of human advancement on our planet. While clocking an age of only a little over 100 years old, automobiles have continued to advance each year with new designs in ergonomics and aesthetically pleasing gas mileage. Remember always that the automobile, once thought of as foreign and unpleasing to the general population, was made popular by great icons in the 20th century.
Henry Ford, Louis Chevrolet, Kiichiro Toyoda – these were just men trying to make a dollar out of a dime and feed their families. And despite their simplistic tendencies, we cannot help but watch and respect their strategies and methods for revolutionizing the way we saw cars.
Preston Tucker is among my favorite entrepreneurs in American history. Although, I think the only reason that I hold him in such high regard is because of how many times I saw “Tucker: The Man and His Dream”.
Don’t judge me.
Aside from his ambition and sometimes ulterior motives, Preston Tucker was a dreamer. And unlike most men of his time, he pushed his boundaries far past their limits to make the world understand the joys and advantages of The Tucker.
For those of you who don’t know , The Tucker is the name that Preston gave to one of his most memorable car designs: The 1948 Tucker Sedan. Maybe it wasn’t that memorable, the car only managed to sell 51 copies before his business folded in the early 50’s from bad publicity.
After World War 2, American Society looked to automobile makers in a period of time when the Big 3 hadn’t designed any new models since the early 40’s. This window of time was a great opportunity for small time business owners to make a jab at the automobile industry with a new car. “The Car of the Future”, is what he consistently donned it.
Another entrepreneur of whom I think mirrored Preston Tucker greatly was Steve Jobs. Their similarities are highlighted in their aspects of using what they knew about ergonomics in technology to appeal to a more casual audience. Steve Jobs translated the computer, which at his time in history was considered to be a gigantic waste of space, into a user friendly home-based phenomenon. While Apple’s market share is nowhere near formidable in the eyes of the other 90% of computer technology sales, admiration should be given to their ability to connect with the people.
Or maybe that’s not so difficult?
Who cares! We’re here to talk about cars!!!
Lets not forget the vision of the future-the hovering bikes and flying cars that we saw dreamed of in the late 50’s seem like only a skip away on the economic market. When will we find ourselves behind the wheel of one!?!
Oddly enough, my vision of futuristic automobiles look a lot like the space carts out of The Fifth Element. Call Luc Besson distanced form reality for his imagination in that movie, but his vision of the world 300 years from now is quite a spectacle: Thousands of highways all intersecting each other in the same ten kilometers of space, stacked for miles and miles on top of each other.
Even McDonald’s looked awesome in that movie!!!
No matter who’s behind the wheel, or whomever it was that you were driving to the cliffs to see the magnificent lights of Hollywood, you can always take solace in the bliss of human innovation.
So that 50 years from now, you, your children and your children’s children can remember the stories of your periodic drives along the highway with your significant other in calming relaxation.
Now don’t that feel nice?
Here’s to the future!!!
Image Credit: Photos.com