April 18, 2013
EA To ‘Streamline Operations’ In Staff Layoff
I’ve heard every misleading statement that any Electronic Arts representative has spewed about the efficiency of their company. For the better part of the last few years, EA has managed the development of Battlefield 3 with profit and casual gamer satisfaction in mind. While I still can’t argue towards a business strategy that’s intended to keep a company running, I will say that their intentions aren’t always with the hardcore fan base in mind.
Of course, the hardcore fan base is a small, small vocal minority that voices their opinion on the Internet.
In the most recent statement made by a spokesman to IGN, and as reported by redOrbit, EA confirmed that “EA is sharpening its focus to provide games for new platforms and mobile. In some cases, this involves reducing team sizes as we evolve into a more efficient organization.” I’m not sure what their interpretation of ‘efficient’ is, and I’m also willing to bet that that efficiency holds no ground for the producer of next gen’s Battlefield 4.
Allow me to dismount my high horse. EA is still the producer behind the Battlefield franchise and have taken the series in various different directions as early as Battlefield: Modern Combat. Their aim in the industry is to provide awesome experiences while maintaining a decent profit from sales. However, the next generation is shaping up to be one of the hardest periods of gaming that we’ve had since the crash of 83’.
Gamers don’t care about photorealistic experiences the way they did in 2007. Instead, the then fans have become hardcore fan boys, while the distant watchers have become newfound members of the gaming community. On a larger scale, we are seeing the era of video games-the eighth generation-where what we see on screen is about as real and as full of depth as what we see when we look out of the window. The age of ‘Respects to Realism’ is fading away, and in its wake the actual flakes of skin will appear on game characters. Millions of hair strands will flow in a single direction, while billions more will flow in another. Explosions will abandon their pixelated lighting tricks and rely on in game flowing particles flying in various different directions with improved motion physics.
Our games are about to become far more real than we’ve imagined. In light of that observation, the demand for the industry will fall dramatically. Next Generation consoles will sell at record level lows compared to their predecessors. The next seven to eight years of this industry do not looks so bright, and EA understands that better than anyone else.
My respects (as if they mattered) go to various laid off employees that wanted nothing more than to make games. The next generation is on its way people, brace yourselves.
Image Credit: Photos.com