Greenovation: Apple and the Environment
April 1, 2013

Greenovation: Apple And The Environment

Courtesy of Pat Byington, The Green Register Editor

Today’s Greenovation: Apple, the maker of the IPad, iMac and iPhone.

Recently, Apple, one of the world’s most profitable companies released their annual environmental report.

Here are some of the eye-opening accomplishments that were announced in the report:

* Apple has a longstanding goal to use 100% renewable energy at their facilities. In two short years, Apple renewable energy use has increased from 35% at its facilities in 2010 to 75% today in 2013 – a whopping 114% increase. Numerous facilities worldwide have already reached the 100% goal. (Here is The Green Register Story about Apple going “All In” on renewables in North Carolina).

* Apple has significantly reduced its manufacturing carbon footprint over the past few years. For example, Apple TV has reduced its carbon emissions 90% since 2007. The iMac has reduced emissions by 67%.

* In the area of packaging, Apple has found ways to reduce it first. For example from 2007 to 2012, Apple reduced their packaging for the iPhone by 28%. Now, they ship up to 60 percent more boxes in each airline shipping container saving one 747 flight for every 416,667 units they ship.

* Apple has reached its 2010 goal to recycle greater than 70% of its products worldwide. They have met this goal ahead of schedule, and are an industry leader. For example, Dell and HP presently recycle less than 20% of the products that are no longer in use.

* Every single Apple product not only meets but exceeds the United States Environmental Protection Agency’s strict ENERGY STAR guidelines for efficiency. Apple is the only company in the industry that can make this claim.

Sustainability is serious business for Apple. It is important to note that the company’s environmental initiatives are not only good for the environment, but are also something their customers want.

Visit Apple and the Environment to read the entire report.

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